Sunday, January 5, 2014

Digipak Analysis


This is the digipak for the Deluxe Edition of P!nk's 'The Truth About Love', 2012.

The images on the inside of the digipak flow together well, it doesn't look like three individual images. The colour scheme runs throughout the entirety digipak. It uses light pastel colours with accents of red and black, this makes it stand out. The pack includes a CD, DVD and lyrics booklet. The disks are found at either end with the lyric booklet in the center pocket of the digipak.
The title of the album is 'The Truth About Love', the pictures included in the digipak show the artist 'P!nk' smiling, shouting and crouching down with her finger to her lips. These simple pictures connote the idea that the songs featured in the album will portray many of the different sides to and feelings associated with love.
There are strong bold colours and fonts used on the inside panels of the digipak which contrast greatly with the softer tones used on the front and back panels. This gives the impression that the album may seem soft and delicate at first but then reveals a strong and feisty underlay which is typical of the artist P!nk.





This is the digipak for Slipknot's self titled album, 1999.

The theme of the digipak follows through with the general motif of slipknot as it shows pictures of them in their boiler suits and masks. A common colour theme used throughout Slipknot's packaging and merchandise is black, red and dark tones. They always use band shots in their promotional digipak's and CD's. The CD is in the center of the digipak with images and the lyric booklet to the sides.
To somebody buying the album who hasn't heard Slipknot's music before, the visuals of the digipak would give them the impression that their music is dark, heavy and angry. 

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